Chuck Pisciotta is transitioning his ITS WHO YOU KNOW workshop from a three-day group format to one-on-one online video calls, responding to what he describes as overwhelming interest in the program. The sessions are designed to help enterprise sales professionals overcome challenges in building relationships, gaining access to decision-makers, and growing strategic accounts. Pisciotta developed ITS WHO YOU KNOW from decades of experience leading high-value business initiatives and enterprise sales. Its central principle is that opportunity follows relationships—and that trusted professional relationships can create lasting business value.
The individual program begins with a 30-minute video call for $100. During that call, Pisciotta will learn about the participant's challenges and discuss strategies tailored to their needs. Follow-up video sessions are one hour and cost $150 each, or $650 for a package of five sessions. Those interested can Click to register for an introductory video call.
Pisciotta began his career at Bell Labs during a transformative period in modern communications. He later helped launch AT&T Data Security Services and built a career spanning software, professional services, global sales leadership, marketing, mergers and acquisitions, corporate development, and strategic business development. He currently operates under the Peak Performance brand, advising professionals and organizations on relationship-driven business growth.
"Throughout my career, I've seen that technical expertise and product knowledge matter, but relationships are what ultimately create opportunity," said Pisciotta. "Trust opens doors, credibility creates momentum, and strong professional networks generate value for years to come."
Pisciotta also offers conference speaking and advisory services. For inquiries about speaking engagements or advisory work, contact Luciana at lucianaatbp@gmail.com. Peak Performance is a U.S.-based advisory firm that works with multinational corporations to unlock high-stakes enterprise sales opportunities, help sales executives gain early access to decision-makers, and protect recurring revenue by stabilizing at-risk accounts. Pisciotta also serves on the advisory boards of select companies.
The shift to one-on-one online video calls reflects a broader trend in professional development toward personalized, flexible coaching that fits busy schedules. For enterprise sales professionals, the move means greater access to tailored guidance from a seasoned executive, potentially accelerating their ability to build the relationships that drive revenue. In an era where digital transformation has reshaped how business is conducted, Pisciotta's emphasis on trust and credibility underscores the enduring importance of human connection in sales. The program's structure—starting with a low-cost introductory call—lowers the barrier for salespeople seeking to enhance their strategic account management skills. This development matters because it offers a scalable way for professionals to learn relationship-building techniques that can lead to long-term business value, ultimately impacting how companies approach enterprise sales and client retention.
