VEW Media, a public relations agency founded in 2001 as CWR & Partners, is celebrating its 25th anniversary in September 2026. The firm, which rebranded in 2018 after founder Veronica "Ronnie" Welch bought out her partners in 2017, has built a reputation for securing earned media coverage for a diverse client roster that includes Fortune 500 companies, authors, physicians, and technology innovators.
Since signing its first client on September 11, 2001, VEW Media has expanded its work across financial services, artificial intelligence, healthcare and medical technology, consumer products, travel and hospitality, fashion, beauty, and food. The agency's three flagship sectors are finance, technology, and healthcare, but it has also garnered media for toys, clothing, jewelry, and more. Its portfolio includes coverage in outlets such as Bloomberg, Reuters, The Wall Street Journal, CNBC, the Financial Times, Forbes, BBC, Business Insider, and The New York Times.
The agency's longevity and growth offer important lessons for businesses in Long Beach and beyond. In an era of rapid media fragmentation, VEW Media has invested in proprietary AI-powered tools and workflows to monitor developments, strengthen research, and identify timely opportunities. Yet, as Welch emphasizes, technology supplements rather than replaces the judgment, creativity, and personal relationships that drive effective public relations. This balanced approach has kept the agency ahead of the curve, helping clients navigate a shifting media landscape.
For local companies and organizations, VEW Media's model demonstrates the value of combining senior-level attention with the reach of a larger firm. By developing messaging, conducting targeted outreach, positioning executives as expert sources, and preparing spokespeople for interviews, the agency helps clients turn their expertise into credible stories that resonate with national, international, and trade media. This can lead to increased visibility, enhanced credibility, and ultimately, business growth.
As VEW Media enters its next chapter, it plans to continue helping emerging and established organizations preserve the fundamentals of strong storytelling, trusted relationships, and responsive counsel. The agency's guiding promise, "PR that gets ViEWed," reflects its commitment to delivering results that support clients' broader business goals. For more information, visit vewprmedia.com.
The 25-year milestone underscores the enduring importance of earned media in building authority and visibility. In a world where attention is increasingly fragmented, VEW Media's track record shows that thoughtful, relationship-driven public relations remains a powerful tool for companies of all sizes. As the agency commemorates its anniversary throughout September, it highlights the clients, colleagues, and journalists who have shaped its journey—a reminder that behind every successful campaign are the people and stories that matter.
