Green SM, the Vietnamese all-electric ride-hailing company, has officially launched its taxi service in Los Angeles, California, marking its first entry into North America and its ninth global market. The move, announced via Media OutReach Newswire, brings a 100% all-electric fleet of VinFast vehicles to one of the world's most dynamic and demanding markets.
Starting October 13, customers in Los Angeles can book Green SM rides through the Green SM app, by calling the company's hotline, or by hailing a vehicle on the street. The service caters to a wide range of mobility needs, from everyday trips and longer journeys to airport transfers. Green SM operates a fleet of VinFast VF 8 models, described as spacious, smooth, and modern. The company emphasizes its 5 Good Promises: Good Cars, Good Drivers, Good Price, Good Experience, and Good for the Environment.
To celebrate the launch, new customers who sign up for Green SM will receive 50% off fares, up to USD 12 per ride, on their first five trips. Additionally, customers can enjoy a complimentary Green Pass membership, which includes 10 discount vouchers per month, each offering 30% off fares, up to USD 10 per ride. These promotions aim to attract riders and showcase the company's commitment to transparent fare information and customer value.
Ms. Hoang Thanh Hang, CEO of Green SM in the U.S., said, "The United States represents an important milestone in Green SM's growth journey. We are not simply expanding into a new market. We aim to build trust with customers, drivers and local communities, one journey at a time. Our experience across international markets has shown us that the future of electric mobility is not defined by an all-electric fleet alone. It also depends on service quality, well-trained and reliable drivers, and genuine care in every customer interaction."
The launch has significant implications for the Los Angeles area. It introduces a new zero-emission transportation option, which could help reduce local air pollution and carbon emissions. Green SM plans to gradually build its local team, strengthen operational capabilities, and recruit and train local drivers, creating new employment opportunities. This investment in human capital and green technology aligns with broader regional goals for sustainable mobility.
Founded in Vietnam in 2023, Green SM currently operates in Vietnam, Laos, Indonesia, the Philippines, India, Kazakhstan, Denmark, and the Netherlands. Globally, the company has completed approximately 850 million rides, covering nearly 6 billion kilometers, and has helped reduce more than 800,000 tons of CO₂ emissions, equivalent to the amount of carbon absorbed by approximately 36 million trees. Its entry into the U.S. combines VinFast's strengths in all-electric vehicles with Green SM's operational expertise, offering customers a smooth, comfortable, and zero-emission mobility option.
From Los Angeles, Green SM will continue investing in its fleet, technology, driver team, and service quality, putting customer experience at the heart of its sustainable growth in the U.S. and international markets. For local residents, businesses, and the environment, this launch represents a notable addition to the region's transportation landscape and a step toward greener mobility in Southern California.
